Your LinkedIn profile should not just exist—it should work as a tool to attract referrals, connections, and inbound leads. If it is not doing that, it is time for a strategic refresh.
Start Driving Referrals with Your LinkedIn Profile
90% of marketing is just showing up, according to Jeff Robbins, one of my marketing mentors.
How to Start Conversations on LinkedIn Without a Pitch
Ever sent a connection request and immediately followed up with “I’d love to be a resource for you!” or “Here’s a PDF of my work”… and then heard crickets? You’re not alone.
How to Use AI Tools to Optimize Your LinkedIn Profile
It's no surprise that AI has become a powerful tool for optimizing LinkedIn profiles, making it easier to create a polished, professional presence... but you CAN get it wrong!
LinkedIn Glow-Up: Start 2025 with a Profile Refresh
One of the biggest misconceptions about updating your LinkedIn profile is thinking it’s only necessary when you’re actively job hunting, prospecting, or pursuing board opportunities.
3 Hidden Gems to Boost Your LinkedIn Profile
Are you making the most of LinkedIn’s hidden features? Chances are, there are a few tools right at your fingertips that you’re not using—but should be!
Behind the Scenes of a Great LinkedIn Page
Are you just chasing followers or building a brand?
A great LinkedIn Page isn’t just about the metrics—it’s about creating a connection. In this session, we dig into what truly makes a company page "work" on LinkedIn.
Stop Treating Your LinkedIn Profile Like a Resume
Stop copy-and-pasting your resume into LinkedIn! 🚨
Your LinkedIn profile isn’t a static document—it’s a dynamic platform for your personal brand and expertise.
Mastering LinkedIn Pages: Organic and Paid Strategies That Work
Are LinkedIn Pages still worth the effort? 🧐
If you’ve been struggling to get traction with your company page on LinkedIn, you’re not alone. Organic reach for company pages has been declining, and even the best posts aren’t performing like they used to.
How to Engage on LinkedIn Like a Human
Ever feel like LinkedIn engagement is a mystery? 🤔
You’re not alone! From AI-generated comments, shifting algorithms, and the pressure to “post for the algorithm,” it can be tough to figure out what actually works. 🤔
Key Tasks Solopreneurs Should Consider Outsourcing
Running a business solo can be incredibly rewarding, but there’s no denying the demands it places on time and resources. For many solopreneurs, the key to growth without burnout lies in strategic outsourcing.
AI and LinkedIn: Helping or Hurting Engagement?
Curious about how AI is changing LinkedIn? Me too! 🤖🙋🏽
With AI-generated posts up 180% and automated comments jumping by 340%, LinkedIn is feeling a little more… robotic. But what does this mean for real engagement and those authentic connections we’re all aiming for?