How to Build a Purposeful Brand with Mark Mears

How to Build a Purposeful Brand with Mark Mears

Curious about how to build a purposeful brand? 🌳 With all the recent buzz around "quiet quitting" and The Great Resignation, many leaders are challenged with new levels of uncertainty.

Mark Mears believes that NOW is the time to repurpose - not resign! He's on a mission to help us focus on what (and who) really matters most in our lives to create deeper meaning in our work—helping to grow great leaders into legacy builders.

He also has a new book, The Purposeful Growth Revolution, where he shares a wealth of personal experiences as a C-Suite executive, relevant examples of best practices, and insights from subject matter experts to unveil his revolutionary 4 LEAF GROWTH model based upon “The Higher Power of 4s.”

The world of work is changing—on purpose.

Are you ready to grow into yours?

In this episode of Mondays with Mindi! We chat with Mark about how leaders can apply the four holistic and revolutionary processes found in nature to help themselves, their teams, and their organizations to find purpose, fulfill their true growth potential, and leave a living legacy—what Mark calls paying it backward.

If you’d like the highlights reel of the concepts we discussed, here are some of my own takeaways from the discussion.

  • What is Purposeful Growth? Why is this so relevant during this post-COVID era?

  • How do we align who we are meant to be with what we are meant to do?

  • Instead of starting with WHY (alluding to Simon Sinek’s work), you should start with WHO you are here to serve. Getting clarity here will often lead you to your WHY. (5 minutes)

  • “The Great Repurposing” is truly a revolution in how it’s affecting organizations and individuals. No longer can we bury our heads in the sand and pretend it does not exist.

  • MIT Sloan Management Review Study: Toxic Culture is Driving the Great Resignation

  • What is servant leadership? What are the telltale signs someone is a servant leader?

  • Leaving a living legacy is doing what you’re passionate about and helping people with their own purposes accomplish them.

  • The concept of “paying it backward” as a virtuous cycle of reciprocity -- it’s good!! (15 minutes)

  • Mark’s epiphany to discover his 4 LEAF Growth model (Leadership, Engagement, Accountability, Fulfillment) revolving around Purposeful Growth.

  • How do you get started with Purposeful Growth in your own life? Plus, Mark mentions a number of great journaling prompts to consider to figure this out (27 minutes)

  • The best ways to figure out “what you do best” through both introspection and feedback from people you trust in your professional and personal life.

  • Understanding how FUDD (Fear, Uncertainty, Doubt, Delay) may be holding you back from success, and antidote to FUDD! (38 minutes)

  • What are some ways to push through uncertainty? TURN (Teachable, Uncomfortable, Responsible, No Return) will help you navigate through the FUDD (44 minutes)

  • Becoming a lifelong learner to help you get off the linear treadmill and find new ways of living your life with purpose and intention (50 minutes)

  • What if Conscious Capitalism could change the world? Mark believes it’s up to organizations to effect lasting change. (55 minutes)

For those of you who are passionate about purposeful growth as a human being and as a leader, listen to the whole episode because it’s chock full of stories, examples and acronyms to help you get clarity on what to do next!

Be sure that you follow Mark Mears on LinkedIn, check out his monthly LinkedIn newsletter (Seeds 4 Growth), and go take his free Purposeful Growth Self-Assessment

I’ll see you next week on Mondays with Mindi! Feel free to leave questions or comments below - and my inbox is open if you want to message me directly! :)

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