It’s no longer enough to do social media marketing and hope that your company’s inbound marketing strategy generates leads, who turn into qualified prospects and eventual buyers. If you fail to craft a dynamic social selling strategy and implement that plan, your efforts on social media will fall flat. Social selling is the next evolution of social media for business, but many are unsure exactly what it is, how to get started and which social tactics work best.
In this hands-on presentation, here's what I cover.
How to design a compelling personal brand on LinkedIn and Twitter. Whether you are in sales or marketing, you must stand out against competitors. Personal branding is like online hygiene: it’s no longer optional.
How to share and engage with content relevant to prospects and customers. If you are a part of the online conversation, your buyers will begin to associate your name with solving their problems.
How to develop a social selling system that works for your business. Tools and resources make all the difference when establishing and scaling a social selling program.
Thanks to the amazing team at Biznology, for inviting me to join them for this webinar on how to create a social selling system using LinkedIn and Twitter to build relationships with prospects, listen to their dilemmas and solve their problems. All with the intention of building a more sustainable business and keeping your pipeline filled with ideal prospects.
What are your most pressing social selling questions? Let's discuss on Twitter - tweet me @mindirrosser!