If you're on LinkedIn, you receive connection invitations on a daily or weekly basis. Most of these are generic. There's no message, no personal touch, and nothing that makes them stand out.
But, every so often, you receive a connection request that catches your attention without trying to sell you something or ask for a favor.
One recent example? Gord Holmes.
Gord reached out to me this week with the following LinkedIn connection request -- it hit the sweet spot for me.
Let's dissect his magic formula...
Opening Sentence: Notice he starts the message with a bit of flattery. Who doesn't love their ego stroked?
Sentence Two: He mentions something very specific to my profile, which is the "personal MBA program" I am working on. This is hidden in the Education section of my profile, which tells me he actually read through my profile.
Sentence Three: This sentence could apply to anyone who's done volunteer work, but it shows he's not just another sales guy out to make a quick buck. Seems like he also cares about giving back.
Ending Sentences: The "share some common ground" is a bit more generic, but it works. He mentions an influencer I am very familiar with - good way to finish the message.
One other thing to note is his LinkedIn headline. He explains exactly what he's passionate about [helping people] and seems like a decent human being because of it.
So, there you have it! One stellar example of a personalized LinkedIn connection request that you can tailor to fit your needs.
Have you come across any great examples of LinkedIn connection requests? Why do you think they caught your eye? I'd love to hear about them in the comments below or on LinkedIn.